If we check that URL with Google’s Structured Data Testing tool, we see that there’s no VideoObject markup on the page. Look for pages where you SEO Anomaly have a relevant and useful video on a similar topic, then embed that video on the page when and where it makes sense. However, Google has said they’re planning to introduce support for other videos soon.
You need to also make significant changes to the copy to ensure that it’s still relevant. You can also do a quick audit of competitors who are gaining ground and see which points they’re covering that you can add to your content as well. Go to the Rankings section on the left-hand menu to begin tracking your keyword performance. You will see a list of all the keywords you added, the monthly search volume, and your current position for each term. Here, you will find the total number of keywords the site organically ranks for and the estimated organic traffic. Among these tools is the Organic Research Report, which can tell you everything you need to know about your Google keyword rankings.
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The final step is to add a date filter and a line graph to your report. Having SSL installed on your site is one of the easy things you can do to gain a comparative advantage over a competitor website that does not have SSL. This could be the cross-promotion of each other’s content or helping them connect with other bloggers with whom you have a connection. There are many possibilities, but you must think outside the box to determine what would bring value to both. There are many factors to consider if you want to rank higher on Google, but some are more important than others. By using AI tools along with your own knowledge, you can do great SEO work and stay ahead as things change.
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Sure enough, we found that most title tags on the first page of Google contain all or part of the keyword that they rank for. Many SEO experts agree that getting multiple backlinks from the same domain has diminishing returns. And because the top 10 results tend to load relatively quickly, they don’t appear to be impacted by Google’s various speed updates. We used Alexa’s domain speed to analyze the median load time of 1 million domains from our data set. In other words, we didn’t directly measure the loading speed of the individual pages in our data set.
- Header tags play an important role in organizing your content hierarchy while also helping search engines understand the structure of your page.
- By reaching out to these individuals, you can pitch them your content or collaborate on projects that benefit both parties.
- Since you now understand the factors that come into play, let’s look at some concrete actions you can take (even today) to improve your search rankings.
- The good news is there are keywords related to “iphone” that may be more attainable.
Having too many pages on your site can lower your site speed — a key ranking factor for Google. In addition, these pages could be cannibalizing rankings from more valuable pages if the subject matter overlaps. By implementing these tactics and actively tracking your position, you should see your SEO rankings improve over time. Down the page, you will see a list of the keywords you have added for tracking. If you are currently ranking for a keyword, the URL of the ranking page will be present. When you click on the SERP Competitors button for a keyword, you are taken to a list of the top 100 ranking pages for that term.
Also, keep in mind that Google might ask you to verify your business if you edit your category list or add multiple. Unlock the results you’re looking for with technology-backed solutions designed for small businesses and agencies. Optimizing your Business Profile can help your business to rank higher on Google Maps and on the first page of Google Search results like these.
This will tell you which articles to update to get more traffic. Need help creating high-ranking Google Ads that work for you? Get in touch with us to learn more about what we can do for you. If you want to improve your Google Ads Ad Rank (and everyone should!), the three factors of relevance, bid, and extensions are where you need to focus most closely.